Working closely with Shopgo and National Breast Cancer Foundation, Australia – we at TNG delivered the branding and online execution for Pink.org.au. An online shopping platform aimed at supporting NBCF whilst being rewarded yourself with cashback on your shopping!
The brand identity has been hand crafted with a bright, friendly & boutique feel that sits alongside NBCF as a ‘platinum’ partner on their way to tackling zero deaths from breast cancer by 2030. We worked closely on the brands tone of voice, positioning statement and brand strategy and look forward to seeing Pink.org.au succeed in years to come.
- NBCF brand ambassadors Jules Sebastian and Andrea Michelle have jumped onboard to help spread the word
- Pink.org.au hopes to raise vital funds for NBCF Australia's quest for zero deaths from breast cancer by 2030